I am Alessandro Cavallo, Adjunct Professor of Digital Marketing since 2020 and, from 2024, also lecturer for the Green Transition and Digital Evolution Labs at LUMSA. The former Innovation and Technology Lab, active since 2021, was restructured into these two new teaching formats. My academic focus is on data-driven marketing strategies, aiming to provide students with both theoretical knowledge and practical tools related to the strategic use of data and digital technologies in business contexts.
In parallel, I serve as CEO of Cavallo Consulting & Partners, a firm specialized in data strategy. In addition to consultancy, the company also initiates entrepreneurial projects, such as LUXEVIEW, a platform that helps companies protect personal data from insider threats and Automattiva, which focuses on business process automation.
Since 2019, I have also been a mentor in a national startup accelerator, supporting teams in designing data-informed growth strategies and defining key performance metrics. Alongside teaching and consulting, I am active as an angel investor, contributing to the development of early-stage technology ventures through strategic guidance and initial funding.